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ABOUT JACEL

Jacel is a female founded brand cultivating effortless, feminine and comfortable pieces designed for women who want to feel both beautiful and comfortable. 

Jacel was born from a friendship with a shared desire to create loungwear garments that simultaneously embody femininity and comfort. 

Pronounced Jah-Cell,  Jacel is named after co-founders Jade and Celeste. A sister like friendship with a shared love for dreamy textiles, cosy spaces, wholesome moments and clothing that embodies freedom, creativity and comfort. 

Each piece is designed with the intention to be worn over and over again. Our vision is to create clothing that transcends through time, pieces that you’ll adore no matter the season. 

Curated with natural fibres our pieces are kinder on your body and our earth.

OUR MISSION

Jacel was founded with the intention of curating thoughtfully designed loungewear garments with the importance of choosing natural fibres that are kind on your body and our earth. 

 Our pieces are designed to be worn in your home and beyond, with versatile styles allowing for multi-purpose wear- Buy less, choose carefully and shop consciously. 

It is crucial for us that we are consciously entering the world of fashion by ensuring we support ethical manufacturing practices  and processes. As a small label, we are committed to prioritising sustainability as we grow and evolve over time. 

Our  garments are designed in-house in on manufactured in both India and China.

Our manufacturing partners are Sedex Fair Trade Certified. We are proud to support makers that are given the space to work in clean and safe environments. 

Sustainability

For all Australian orders we use Australia Post who offset their carbon emissions, making our shipping 100% carbon neutral. All orders are shipped in POLLAST!C Mailers made from 100% recycled Ocean Bound Plastic pollution. 

Conscious Creation

We do our best to produce only what we believe will sell, minimising waste wherever possible. By creating small, limited collections, we’re able to reduce overproduction and avoid excess stock.

We prioritise natural fibres wherever we can, and design pieces to be worn season after season, not just for a moment in time. Our hope is that your Jacel pieces become something you reach for year after year, a keepsake to truly cherish

Ethical manufacturing

We manufacture both in India and China. Our manufacturing partners are Sedex Fair Trade Certified. We are proud to support makers that are given the space to work in clean and safe environments. 

Here to make you feel special The best thing about cute pyjamas is you can wear them every night